Seasons greetings

I like this time of year, Christmas, Winter Festival or Festivus, take your preference, yet it is the best of times and it is the worst of times. It is the one time in the year where people, in the main, seem to put their grievances aside and there is a general outpouring of goodwill … Continue reading Seasons greetings

Dissatisfaction sells

We all know it really, it is dissatisfaction that sells. The quenched don’t buy drink, the satiated don’t buy food and once you have everything you need then all that is left is stuff that you don’t. Of course, most of us have passed the point of having met our basic needs a long time … Continue reading Dissatisfaction sells

Corporate Social Responsibility

‘We never use the phrase Corporate Social Responsibility, or the initials CSR at Ringtons.’ said Richard from the Newcastle based tea and beverages company. ‘It sounds too much like a crime. Instead we focus on our business doing good things in the community.’ I was at Muckle LLP for a breakfast event as part of … Continue reading Corporate Social Responsibility